Topic » Conversion Rate (CR)

Conversion Rate (CR)

How to calculate conversion rate in Excel in four steps, explained one by one. Read the guide and download the Excel file for free.

Getting forms filled-out for e-mail marketing campaigns is a serious game. It’s a core business process. Let me show you why and how e-mail marketers play a relevant role.

If you are considering e-commerce, whether you’re a retailer or manufacturer, you probably better go for brick&mortar first. Surprised? No reason to, finance has the answer.

We acquire leads paying a CPL for then converting them at a certain CR. These two factors determine the CAC. Which of the two factors is more relevant?